Set a 90-Day Behavioural Goal for Your Team
- Liane McGrath
- Feb 1, 2024
- 1 min read
Many teams set yearly goals for how they want to behave — and then fall short on the follow-up. It's a bit like a New Year's resolution that never gets resolved: the goal gets buried in the day-to-day, or forgotten the moment the first crisis hits.
Why a 90-day behavioural goal works
So try something different. What would it look like to set a 90-day team behavioural goal for high performance? One that's discussed and reviewed often, that everyone is fully committed to holding themselves and each other to, with the agreed actions visible to all?
Keeping it front and centre
A shorter horizon keeps the goal close enough to act on. Regular team coaching sessions support this focus, keeping the path to high performance — through how the team works, not just what it delivers — front and centre.
Frequently asked questions
What is a team behavioural goal?
A shared goal about how a team wants to work together — its behaviours — rather than only what it delivers. A 90-day horizon keeps it close enough to act on and review.
Why do yearly team goals fail?
They get lost in the day-to-day and buried by the first crisis. A shorter, visible, regularly reviewed goal is far more likely to stick.

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